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The five whys

In order to design creative solutions, we need to first define and understand the problem. Use this simple research method during an interview or conversation to uncover insights into a problem and a person’s beliefs, actions or decisions.

Green abstract painting

   Tool

   15 minutes

   By: IDEO

   Educator-prep | Lifelong learners


Making connections:

Principled Innovation asks us to work with others and recognize the limits of our own knowledge so that we can better understand and tackle the complex issues our communities face.

More on this topic:

What if? The life changing power of curiosity and courage

  Video

  14 minutes

  By: TEDx, Van Lai-DuMone

Five surprising things you might not know about creativity

  Article

  30 minutes

  By: Amber Kane

Why creativity takes courage

  Article

  14 minutes

  By: Psychology Today, Zorana Ivcevic Pringle

K-5 Card Deck Activity: Performance character

  Tool

  30 minutes

  By: Principled Innovation® (PI)

Empathy in designing solutions

  Video

  2 minutes

  By: IDEO

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